✕
Coming soon,you can add customer service first
✕
✕
03/23
2023
Your McDonald's Chicken McNuggets Are Actually Engineered To Taste Good
Believe it or not, fast food cravings aren't always completely random. Often, fast food chains carefully orchestrate ways to satisfy your taste buds, which is how McDonald's draws people to its McNuggets. Michael Moss, author of "Salt, Sugar Fat: How the food giants hooked us," was shocked by the amount of science that goes into making food harder to resist. "I spent time with the top scientists at the largest companies in this country and it's amazing how much math and science and regression analysis and energy they put into finding the very perfect amount of salt, sugar, and fat in their products that will send us over the moon," he said in a video (via the CBC). What factors make this possible?
Why The Coke Song In The Mad Men Series Finale Sounds So Familiar
industry03-13 2023
When viewers tuned in to see the "Mad Men" departure from our televisions in May of 2015, many were struck by the cheery Coca-Cola jingle that played just after Don hits an epiphany while meditating at a Californian retreat. It seamlessly overlaps with a myriad of the themes and visual motifs the series laid out over seven seasons. So it wouldn't be surprising if folks wondered whether the song was original to the series, which gave way to many fictionalized but believable ad campaigns and jingles.
Pizza Hut Is Going Back To The '90s With The Return Of Mini Basketballs
industry03-09 2023
It's hard to believe that kids born in the 1990s are smashing their way into their late and early 30s (especially for those of us who fit in that group). Many are looking for some resemblance of the "simpler times" they presumably had, which is why nostalgia marketing works so well. "People become especially nostalgic when they are anxious about the present and, especially, the future. The past is safe because it is completely predictable," Hamilton Professor of Marketing Strategy at the Kellogg School of Management Gregory Carpenter explained (via Forbes).
HOTELEX SHANGHAI
2023.5.29-6.1
HOTELEX CHENGDU
2023.8.16-8.18
FHC 2023
2023.11.8-10
HOTELEX SHENZHEN 2023
2023.12.14-16
Livestream & Activity
Conference & Forum
About Us Terms of Service Privacy Policy Contact Us
Hotline021-33392152
Enterprise WeChat
for Client Service
EZBuy
WeChat APP
Sinoexpo Digital Platform
Shanghai Sinoexpo Informa Markets International Exhibition Co., Ltd. All rights reserved
沪ICP备05034851号-77
沪公网安备 31010402000467号
